Heidemarie Jiline 'Jil' Sander (German pronunciation: [dʒɪl ˈzandər]) (born 27 November 1943) is a minimalist German fashion designer and the founder of the Jil Sander fashion house. Sander's trademark look, a contemporary, somewhat odd, New Look – originally intended for women conquering executive positions in the 1980s – was that of a precisely cut pantsuit, a slim blouse and a form-fitting coat made of luxurious fabrics in plain grey, beige, blue, black or white. She was listed as one of the fifty best-dressed over 50s by the Guardian in March 2013.  Jil Sander enjoyed almost cult-like followings for her fashions that could all be easily coordinated and have always ranged in the top price segment. Sander has been described as the Queen of Less. Sander's eponymous fashion label still exists today but has been carried on without her involvement since 2004. In early 2009, Sander, after years of absence from the world of fashion, announced the creation of her own fashion consultancy, and her employment by Uniqlo of Japan. In February 2012, Jil Sander returned to her eponymous brand.